Four Holland & Sherry tennis buttons made c1930. Two large and two small buttons. From its conception, over 170 years ago, Holland & Sherry has continued to supply prestigious tailors and luxury brands with the finest cloth. In 1836 Stephen George Holland & Frederick Sherry began the business as woollen merchants at 10 Old Bond Street, London, specialising in both woollen and silk cloths. 1886 saw Holland & Sherry moved premises to Golden Square, at the time the epicentre of the woollen merchanting trade. By 1900 the firm was exporting to many countries and around that time a sales office was established in New York. In the early part of the twentieth century, the United Kingdom, Europe, North and South America were the dominant markets for the company. Amongst other distribution arrangements, there was a Holland & Sherry warehouse in St. Petersburg, Russia, a successful market prior to the revolution. By 1982 the business moved to Savile Row, which remains as the registered head office.
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